McCoy’s Farm and Ranch Family: The Cox/Dean Family

Region VIII Cox/Dean Ranch Family

Congratulations to the Cox/Dean Family of Ozona, Texas, Region VIII McCoy’s Farm and Ranch Family! The Cox/Dean family, consisting of grandparents Jackie Bob Cox and George Cox, along with Kelsey Cox and her children Kiley Dean, Klacey Dean, and Ryker Dean, represents the epitome of ranching and rodeo excellence. Through their sixth-generation operation, Jack & Janie Riggs Ranch LTD., they’ve built a legacy rooted in hard work, family values, and a deep love for the land and animals they care for.

Jack & Janie Riggs Ranch LTD. has been in the Cox family since the mid-1800s, passing down not just the land but also a passion for ranching. Today, the family runs an Angus cattle operation while continuing to honor the tradition of managing sheep and goats. With over six generations involved in the ranching business, the family has learned and taught essential values such as grit, responsibility, and appreciation for the land.

Each day on the ranch includes a wide variety of tasks. The family is constantly checking waters, feeding livestock, branding, vaccinating, and caring for orphaned animals. At present, the Cox family is working hard on re-fencing and drilling water wells on their new property. While these tasks are demanding, they help ensure that their operation runs smoothly.

As a family, everyone pitches in to get the job done. Jackie Bob and George oversee the day-to-day operations, while Kelsey and the children are involved in every aspect of ranch work. The children play a vital role in feeding the horses, caring for orphans, checking fences, and assisting with vaccinations and branding. It’s a true team effort, with everyone contributing to the ranch’s success.

Rodeo is a central part of the Cox/Dean family’s life. Kiley, Klacey, and Ryker all compete in rodeo events. Klacey, at 14, competes in barrels, poles, goat tying, breakaway, and ribbon roping. Ryker, 12, participates in calf roping, breakaway, ribbon roping, and goat tying. Kiley, 17, competes in breakaway roping and barrels. The family’s commitment to rodeo provides valuable lessons in sportsmanship, discipline, and teamwork, and it helps balance the hard work of ranch life.

While the demands of ranching are substantial, the Cox/Dean family always makes time for the things they enjoy together. Training horses, playing air hockey, and card games are some of their favorite family activities. However, nothing beats the excitement of rodeo, where they all share in the joy and challenge of competition. Through these shared experiences, the Cox/Dean family strengthens their bond and creates lasting memories.

Ranching offers the Cox/Dean family more than just a livelihood—it allows them to be together, teaching their children the values of hard work, responsibility, and self-reliance. The family has worked hard to create a lifestyle that allows them to be involved in their children’s rodeo careers while also managing the daily demands of the ranch.

The Cox/Dean family’s commitment to rodeo has extended beyond their own family, too. Their involvement in the Texas High School Rodeo Association (THSRA) has taught them how to juggle work schedules around rodeo events. While their great-grandparents may not have understood the time commitment required for rodeo, the Cox/Dean family fully embraces it as an integral part of their way of life.

Though there is not a McCoy’s location in Ozona, the Cox/Dean family regularly shops at the McCoy’s in San Angelo, TX, to source materials for their ranch and home projects. They are currently remodeling a house at the ranch, using materials from McCoy’s. McCoy’s has long been a part of their family history. In fact, Kelsey’s grandfather was a loyal McCoy’s customer when her mother was at Texas A&M, where she competed in rodeo and helped the girls’ team win the NIRA national title.

“We want to give thanks to McCoy’s for their support of the THSRA,” Kelsey said. “It has allowed many families the opportunity to rodeo at a younger age. Today, the sport of rodeo has evolved into a lifestyle that exemplifies the American ideal.”

The Cox/Dean family’s legacy in rodeo goes beyond their current generation. Kelsey’s great-grandmother and great-aunt were founding members of the Girls Rodeo Association, and multiple NFR qualifiers can be found within their extended family. They are particularly proud of how the sport of breakaway roping has grown, with the help of sponsors like McCoy’s.

The Cox/Dean family is incredibly honored to be selected as the Region VIII McCoy’s Farm and Ranch Family. They are deeply grateful for McCoy’s ongoing support of their family, the THSRA, and the rodeo community.